My Work
An overview of my work over my university journey. Shaped by curiosity, strategy, and a drive to create work that connects.
Aura Align
Spiritual wellness brand with a curated identity built to connect across every touchpoint. Focussed on sustainability and wellness.
Flower Fest
A vibrant festival identity crafted for a Gen Z market. Playful visuals and nature–inspired storytelling across print and digital touchpoints.
The Egg Parenting Project
A campaign simplifying children’s mental health for parents – promoting early care through gentle messaging and digital support.
Leap
Leap empowers users to take control of their wellness through intuitive design and movement–inspired branding.
Rebooting Pride & Prejudice
A modern reimagining of Pride and Prejudice. Exploring tradition, femininity, and layered storytelling through print and concept.
Illuminate Voices
A conceptual report exploring the library’s shift
from physical artefacts to digital storytelling
through abstract, metaphorical design.